About
Keeping up with the times
I actively build AI into the design and development flow: tools take the routine, and the team works on decisions.
Business thinking
I look at a task through the CEO’s eyes: business goals and metrics first, screens second. Not just a pair of hands, but a partner in the product.
A design system for AI
I build systems with clear rules, tokens and components, so people and AI can work on them with equal confidence.
Studio years, 2017 — 2022
Experience
- Feb 2024 — 2026
Dapp.Expert
Design Lead
DeFight, a massive browser RPG / GameFi product, and Dapp.Expert, a crypto media platform. Built a design system with thousands of items, character states and locations. Led 3 designers.
- Mar 2022 — Jan 2024
Milan Art Institute · Georgia, US
Product Designer → Design Lead
Social network and learning platform for artists, built from scratch. After a year took over as design lead and led a team of up to 5 designers.
- 2020 — 2021
Rocket · fitness app
Co-Owner, Producer & Lead Designer
Together with a partner, as co-owners, built an iOS workout app and launched it on the App Store. Product design, brand, website and on-set video production.
- Jan 2017 — Feb 2022
ICE CREAM Development
UX/UI Designer → Design Lead
20+ digital products: iOS/Android apps, logistics dashboards for nationwide carriers, major e-commerce stores. Moved the agency from Photoshop to Figma. Yes, that was a long time ago 🙂
- Oct 2016 — Jul 2017
Moyo
Lead Graphic Designer
Graphic design for a major e-commerce retailer: banners for the online store, ad creatives for digital promotion, print layouts for the store chain and billboards.
- Before 2016
Upwork & print studio
Graphic Designer
Freelance graphic design and print production.
Skills
- E-commerce
- Mobile apps
- Dashboards & customer portals
- Web3 & GameFi
- Social & EdTech
Product
- Product strategy from zero to MVP release
- User flows & product structure
Systems & Leadership
- Multi-tier design systems
- AI-ready design systems
- Leading teams of up to 5 designers
- Design review & dev handoff
AI & Automation
- Building AI tools for Figma
- AI assistants for design teams
- Agentic design workflows
- Automating product-team routine
Design & Motion
- Motion in After Effects
- AI-assisted animation
- Front-end with AI: from mockup to working code
- End-to-end media production
Education
The best education is real products and daily practice.
Bachelor of Design
Interregional Academy of Personnel Management (IAPM), Kyiv
Graphic & Digital Design · senior year, in progress
Associate Degree in Software Engineering
Kyiv Business College
Programming for computers & automated systems · 2006
Languages
Ukrainian — native · English — intermediate (B1/B2), confident in written specs and async work
Working style
Remote-first.
Easy to work with.
- Remote from Kyiv (UTC+2/+3). Two years inside a US product team made time zones and async work routine.
- Power-independent: backup power and satellite internet. Whatever happens, I stay online and tasks close on time.
- I speak the language of business and development: I discuss goals with the CEO and hand off layouts in full detail, so developers are left with a minimum of questions.
Working together
Steady for the long run.
Quick to jump in, too.
Calm, predictable and easy to rely on, at work and at home. Happy to grow with a product for years, and just as happy to take on a focused short project.
Long-term
A design lead role or an ongoing partnership: setting up the system, the process and the AI workflow together with the team, then growing them over time.
Project-based
A design-system audit, an AI workflow setup or an MVP sprint: clear scope, clear result, no long onboarding.
References
Projects end.
Good relationships stay.
With every team and product owner I’ve worked with, we stayed on warm terms after the work ended. So founders and C-level executives are happy to tell you what working with me is like: contacts on request.